BlueHat Israel is one of the world's leading security communities, we created a unique theme for their annual international conference. We decided to focus on ethics in the cyber realm - emphasizing the price citizens pay to be protected and the cost paid by individuals to enjoy all information freely. We decided to establish two neighboring security states, living side by side and separated by a fence. A Democracy in the East and a dictatorship in the West. After researching in-depth visual content, we created branding for each country based on historical guidelines and liberal ideologies (along with commercial companies) that exist in the West. Each country has its own emblem (country symbol), color, icons that characterize the mood, tone and style of the textual language