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Project: Donation Campaign | Client: Microsoft
We created branding for Microsoft’s donation fundraising brand.
Microsoft’s annual internal brand campaign gives employees an opportunity to participate in the fundraising campaign.
The branding is a combination of old world Israel design alongside contemporary contexts and elements.
The choice of language created a deep emotional connection with the brand.
One that brings a smile to your face and creates a sense of nostalgia that encourages substantial engagement.
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